About
Hi there. I'm CK (short for Christina Kerley) and I'm a marketing specialist. So, what exactly does that mean?
It means I excel at identifying opportunities--whether fueled by trends, innovations, disruptions, regulations, market shifts or customer segments--and developing the marketing strategy and set of programs to increase market share.
My role, simply put, is to create value for my clients by creating value for their markets. (Information on my practice areas is right here)
For over 15 years I've marketed a host of brands spanning companies, causes, products, services--even ideas and technologies. I've worked with as many mature companies as startups across a range of industries like technology, media, biotech, broadcast television, consumer and professional services.
Due to the body of knowledge I've amassed--and the passion I have for my profession--I do my fair share of teaching, too. I teach through writing here on my blog, contributing to other media outlets, speaking to audiences on a host of marketing subjects and training companies on better practices.
When I'm not running a busy business (and a busy blog), I enjoy the many benefits of living in the Big Apple... as well as traveling to other cities to enjoy all they have to offer, too.
Looking for more information?
- Information on my services is here
- Some FAQs are right here
- What others say about me is right here
- And a traditional bio is right here.
Thanks for stopping by. Do come back soon :-)
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