CK's Blog

Proud to be among 237 fellow authors

A year and a half ago, an online conversation between two marketing professionals in the U.S. and Australia evolved into a collaborative writing effort by more than 100 bloggers from nine countries contributing content (via 400-word chapters) that created a book called The Age of Conversation... and I was one of those proud authors.

The project raised nearly $15,000 for Variety, the international children's charity. 

Following the success of the first book, which was published in the summer of 2007, Drew McLellan and Gavin Heaton, organizers of the first project, have now published Age of Conversation 2, which compiles written thoughts on the role of  conversation in marketing today from 237 marketing professionals who blog in the U.S. and 15 other countries... and once again, I'm proud to be one of those authors.

Pricing for The Age of Conversation 2 is as follows (with all proceeds going to charity, no author is profiting from this collaborative venture):

• e-book: $12.50  ($10.00 going to charity)
• paperback book: $19.95 ($8.02 to charity)
• hardback book: $29.95 ($4.60 to charity)

Purchases can be made at www.lulu.com/ageofconversation
Bios of all authors located here
Links to all authors' blogs after the jump if you're reading this on my blog (otherwise the list is part of the full post if you're reading this in RSS or email form).

Talkin "W." Over At The Daily Fix

Yet another week that promises to be chock full of politics. But this one is a wee bit different: because this week ends on an opening. That's right, the much-hyped 'W', Oliver Stone’s newest film that comically chronicles George W. Bush’s rise and fall, launches this Friday.

From the movie's official Web site, here’s the synopsis: “Whether you love him or hate him, there is no question that George W. Bush is one of the most controversial public figures in recent memory. In an unprecedented undertaking, Oliver Stone is bringing the life of our 43rd President to the big screen as only he can. W. takes viewers through Bush’s eventful life—his struggles and triumphs, how he found both his wife and his faith, and of course the critical days leading up to Bush’s decision to invade Iraq.”

Yes, I’m intending on seeing the film and, yes, I'm well aware that a movie "based on a true story” may not include the entire story (or may not get the story entirely right). But I want to ask you, my fellow marketers, your thoughts:

Do you predict the movie will soar, or sink? Is the film a brilliant move on Oliver Stone’s part... or is the film debuting at a time when an already politically overloaded nation is worn-out on all things "W."?

Weigh-in with your thoughts right over here. (Since the full post and discussion is over here, I've closed comments on this post...they'll be open again with my next post, worry not!)

Again, the full post, movie trailer and discussion is right here.