Let's get it on marketers...
My city's got me talking sex. What, you thought I wouldn't talk sex on my blog? Actually, you're right. Why post on sex here when I can push the limits with a larger audience over there? Especially since those readers would love to hear about something other than The Book Club--though I contend books are very sexy subject matter, too.
Oh, and in my push for promoting socially responsible practices I'm also asking for your ideas on copy for branded condom wrappers. Yeah, you read that last sentence right. So let's brainstorm and get, uh, ballsy.
I'm no tease, you needn't hold out any longer--just hop on over to "The Fix" and let's talk (safe) sex. C'mon, let's just do it already...
How about colourful badge-type wrappers with a short and punchy message. Something like this:
http://www1.istockphoto.com/file_thumbview_approve/791199/2/istockphoto_791199_badge_illustrations_shopping.jpg
Posted by: Laurence-Helene | Tuesday, January 30, 2007 at 08:11 AM
Or you could have a wrapper with the address of the bar/club you got it from, a bit like free boxes of matches...
Posted by: Laurence-Helene | Tuesday, January 30, 2007 at 08:32 AM
Great ideas Laurence...you should voice-in over at The Daily Fix where everyone is chatting' up safe sex. Here's the link to the full article and all the great comments:
http://www.mpdailyfix.com/2007/01/marketing_safe_sex_1.html
Thanks so much for stopping by and nice to 'meet' you.
Posted by: CK | Tuesday, January 30, 2007 at 08:07 PM
will do CK
Posted by: Laurence | Wednesday, January 31, 2007 at 05:07 PM